Tissot

Tissot, founded in 1853 in Le Locle, is Switzerland’s largest watch manufacturer and a symbol of quality thanks to its cross logo. The brand is known for its innovations and numerous patents, such as the first anti-magnetic watch, the Tissot Antimagnétique (1930), the first plastic mechanical watch, the Tissot Idea (1971), and the first solar-powered touchscreen watch, the T-Touch Expert Solar (2014). Tissot prides itself on traditional quality combined with affordability and technical innovation. It is also an official partner of prestigious sporting events such as the Tour de France, MotoGP, hockey, and basketball, and offers collections inspired by these sports.